waire
My partner and I created a brand new wireless technology company.
Once we established the name, we designed a custom type lockup, chose the brand color, and created mockups for brand promo material.
Part of a group that was tasked with creating a brand new company which incorporated a new type of technology. We chose wireless technology because it was innovative and unique. After establishing the mission, vision, and core values (plus extensive sketching), we developed the name of the company. Once we established the name, we designed a custom type lockup, chose the brand color, and created mockups for brand guidelines and promo material.
auraria campus logos
Branded five locations on the Auraria Campus. The locations had to be branded using different types of logos: letterform, pictorial, abstract, wordmark, and emblem. The locations picked had visual elements that worked great to help design logos for them. They all included elements that were unique and could be used to design a brand that would set them apart from the other locations.
